The luxury travel trend is booming in leaps and bounds. Needless to say, travel clubs have been important drivers for luxury travel demand. They have made luxury travel affordable and available to the masses. Most U.S. travelers are the biggest consumers of this lucrative trend. According to a survey by Resonance, the wealthiest U.S. travelers (5% of the population) take an average of 14.3 trips in a year, half of which are for business and rest for leisure. Other US travelers, in general, take just 4.8 trips per year as compared to the wealthiest ones. This adds up to an approximate spending of $390 billion per year on leisure travel.
The digital revolution has changed the way we buy travel now. The new online travel consumer is smart and empowered. The use of technology is playing a key role in travel planning and the way consumers shop travel. With the growing internet penetration, it is obvious that travel companies need to keep reinventing themselves as per the needs of the consumers. Let us explain the rising importance of technology with these key findings –
Travel market is ever-increasing and ever evolving just like its customers. Today’s consumers expect their brand to be highly personalized. And why wouldn’t they? With all the data available, both offline and online, they expect the travel brands to understand their preferences and choices. To better cater to their needs, travel club platforms have come up with several loyalty programs. In other words, travel clubs are the pioneers of such reward programs and have evolved completely to a business model.
FARMINGTON, CT–(Marketwired – Apr 28, 2016) – Recruiter.com, an online global recruiting and career service, announced today that it has partnered with Monaker Group (OTCQB: MKGI), an industry leading technology-driven travel company, to develop a custom travel club solution offering for its members.