In: October 2017


How to Target Millennials to Join Your Travel Club

Recently, millennials have overtaken baby boomers as the biggest demographics in the United States (source). Unlike other generations, millennials have a different set of priorities. For instance, they travel more often and would like to attain a perfect work-life balance instead of being overly career driven. If you own a travel club, then targeting millennials should be the top-most priority of your marketing strategy. Here are some foolproof ways to gain more leads related to this young and dynamic generation. Change your traditional marketing model If you wish to target millennials, then you need to think of something new and out of the box. This can’t be done by sticking with your traditional marketing model. These days, travel clubs are coming up with viral campaigns that are solely dedicated to millennials. This can be done by running exclusive offers, last-minute deals, developing a loyalty program, providing cashback, and more. Be active on social media Social media is undoubtedly the easiest and the best way to reach out to your audience. For instance, more than 80% of millennials check their Twitter account at least once a day (source). Therefore, if you wish to reach out to millennials, then you need to…


Why Banking and Financial Institutes Should Offer A Travel Club?

travel clubs

The banking and financial sector has seen a drastic change in the last decade. With the increase in competition, banking institutes need to walk an extra mile to get more leads. One of the best ways to do it is by including an exclusive travel club for its customers. By providing some of the best travel club benefits, your firm can also be a leader in the banking sector. Here are some thoughtful reasons why a banking institute should include a travel club: It takes advantage of an emerging sector Travel and tourism is one of the most rapidly growing industries in the world with a GDP of more than $7.6 trillion (source). This makes around 10% of the world’s total GDP. Therefore, by getting associated with an emerging economy, your bank will only be benefited in the long run. For instance, the banking institute can provide several travel benefits and loans for its customers and gain more profit from it. It builds a niche in the market Currently, there are only a handful of banking or financial institutes with a connected travel club. By building a travel club, you can provide various solutions under your name. This will create…


Major Corporate Travel Trends to Watch Out for in 2018

corporate travel

Corporate travel is no longer solely associated with business or work. To let employees have a hassle-free experience while traveling, plenty of multinationals are coming up with revolutionary corporate travel ideas. Not just to help various organizations save big on their travel budget, there are a plethora of travel clubs that are providing solutions for corporate trips to be luxurious than ever. With the growing expectations as well as technological progression, a drastic shift in corporate travel has been seen. Here’s our prediction for a few major corporate trends that are going to make waves in 2017. The integration of Artificial Intelligence Although there are AI-enabled assistants like Siri or Google Assistant to book tickets, their features are only going to expand in the coming days. With the integration of various third-party services, your AI assistant will help you manage your upcoming corporate travel plans in one place. Not just to prepare your itinerary, it will also help you book flights, cabs, and keep your schedule handy while traveling. Exclusive corporate stays During any corporate trip, people want to be at the top of their game. An exclusive corporate stay can make it happen while giving an opportunity to meet…


Why Membership Based Organizations Need to Integrate Travel Club Benefits

Some of the most successful and fastest growing organizations worldwide are driven by its members. In today’s fast-paced world, everyone likes to access exclusive benefits in seconds, which has caused a rapid growth in the membership driven economy. To gain more leads, organizations offer a plethora of benefits to its members. Out of all the provided features, it has been observed that travel club benefits yield an exceptional ROI. To assist you, several thoughtful suggestions have been listed for membership driven organizations to integrate dedicated travel club benefits right here. Travel benefit programs have a universal appeal Who doesn’t like to travel, right? Since it is something that appeals to every kind of individual, it opens a lot of new doors for an organization. While providing various travel benefits, your firm can certainly attract plenty of leads. Customers prefer brands with loyalty programs Before joining membership of any brand, customers always look for the kind of loyalty programs it has to offer. For instance, it is observed that 41% of millennials, 58% of Gen X, and 74% of Baby Boomers prefer a brand with a loyalty program (source). It leads to customer satisfaction Every organization likes to achieve customer satisfaction…