In: January 2018


6 Reasons Why Travel Clubs Will be the Next Big Thing

travel clubs

The travel industry is one of the biggest sectors in the world, which accounts for almost 10% of the global GDP. Though, in the last few years, we have seen a drastic change in the travel and tourism industry. It already provides an employment to over 290 million people, which will only increase in the coming years (source). Gone are the days when travelers used to prefer standard packages. In order to provide a customized experience, they are relying on the prevalent membership economy. There is a reason why travel clubs are known as the future of the tourism industry and are here to stay. Here’s why travel club platforms are going to see an evident boom in the coming years: Travelers are moving beyond package deals In the last decade, tons of travel firms managed to attract more travelers by providing a wide range of standard tours and packages. Though, this trend is gradually coming to an end as people like to have a personalized experience while traveling. According to a research in the US, only 6.4% of people would like to travel in standard group tours (source). The rest of them would like to either travel solo or…


How to Achieve Employee Retention and Satisfaction with Travel Clubs

Travel Club

Human Resource is the most vital component of any organization. If your firm would like to attain long-term employee satisfaction and retention, then you need to think out of the box. Most of the employees make a switch because of the lack of recognition for their work or its monotony. Needless to say, by providing perks related to travel, you can certainly win them over. One of the best ways to achieve this is by providing travel club to your workforce. It will help you achieve better employee retention and satisfaction in the following ways. Premium business travel There are numerous job profiles in which business travel is considered as an evident role. It has been reported that around 87% of the working professionals believe that the quality of their corporate travel directly impacts the outcome of their trips (source). Therefore, if you want your employees to attain better results while traveling, then consult a travel club to provide various benefits to them. Reward points that are easy to use The Rewards and Recognition program of any firm plays a vital role in letting employees know how much they are being valued. Though, most of the organizations often provide the kind…


How Travel Clubs Can Sell an Experience to their Members

travel experience

Travel is one of the most valuable and unforgettable experiences in the world. After all, how many of you remember the time spent while working in an office cubicle. Though, you would always remember the details of a family trip or a solo expedition. This is one of the many reasons why travelers are willing to walk an extra mile to gain unforgettable experiences. As a travel club, you can meet their demands and make their vacation a memorable one. These suggestions will help you convert traveling into a memorable experience for your members. Always provide personalized services To start with, you should think from the perspective of your club members. Instead of buying any standard travel package, they have taken a travel club membership. They expect to get a tailor-made experience by planning their vacation as per their needs. Therefore, you should not give them a chance to regret by providing customized and easy to use services. According to Google, 69% of travelers are loyal to a travel company because it lets them personalize their vacation (source). If you wish to sell an experience to your members, then you should have flexible policies. Also, allow them to plan their…


Move beyond Social Media: Market your Travel Club with these 6 Alternatives

market travel clubs

These days, almost every major brand is on social media, which has made these platforms quite noisy. While digital marketing is still considered as one of the most effective ways to reach out to a wider range of audience in less time, marketers are looking for its alternatives as well. If you want your travel club to stay a few steps ahead of its competitors, then you need to move beyond social media. Simply read this informative post and learn about six effective alternatives to social media marketing. Referral programs Even in the present digital age, referral programs are considered as one of the best ways to market a product or service. According to a report, around 65% of the new businesses come from referrals (source). Provide various offers to the existing members of your clubs and encourage them to refer the travel club membership to their friends and family. In this way, they would be able to earn credit scores, access premium services, and so on while you can get more members for your travel club. Create informative content If you wish to be taken seriously by your audience, then you need to develop a niche. This can be…