In: BLOG

13
Aug

How Travel Clubs Will Be The Solution That Vacation Rentals are Looking For

How Travel clubs will be the solution that vacation rentals are looking for

What exactly is the reason for this sector’s boom in such a short span? Well, there are a number of reasons but the major one is its unique charm to the typical traveler. Vacation rentals are exceptionally different than the regular hotel establishments.

10
Aug

Netflix and the Subscription Model: How to Acquire & Retain Customers

Netflix and the Subscription Model: How to Acquire & Retain Customers

Just a decade ago, Netflix was known primarily as the disruptor of Blockbuster and pioneer of online subscriptions for specific products or services (in this case DVD delivery, but there were also shaving clubs, travel clubs and so on). Around 2007, Netflix decided to keep its subscription model but made the wise decision to transition from DVDs to streaming content.

07
Aug

Travel club as an employee engagement strategy

Travel club as an employee engagement strategy

Recent studies have confirmed that engaged employees create a better customer experience, strengthen their brand and are more productive. The study also revealed that companies with higher employee engagement levels have an edge over those in the industry with lower engagement levels and have 3.9 times more earnings per share than the latter. Your employees are your best advocates. Consider them as your spokespersons. If your company has 2000 employees, all of them can be the social networkers. So it makes sense to involve your employees in your brand. The travel clubs can offer an immersive experience to your company, customers, and employees, altogether. Your travel brand can profit from the travel club framework to create an additional level of employee-employer engagement. In order to achieve this, you need to turn your employees into ambassadors by incorporating these top practices – Profit sharing What is more motivating than giving cash? Offering your employees a share of your company’s profits. This is one of the best practices to motivate your employees to the bottom line. By letting your employees have a little skin in the game is a big win-win. If they will earn more, your company will do as well…

02
Aug

Common Revenue Opportunities for Member Clubs, Loyalty Programs and Travel Clubs

Common Revenue Opportunities for Member Clubs, Loyalty Programs and Travel Club

 Member clubs such as the $9 Fare Club offered by Spirit Airlines or Amazon Prime can be an ingenious way for travel and non-travel brands to diversify their loyalty offerings and drive a different kind of added value than a traditional loyalty program might offer. 

30
Jul

How Travel and Lifestyle Clubs Help Differentiate Online Banking for Credit Unions

How Travel and Lifestyle Clubs Help Differentiate Online Banking for Credit Unions

This article first appeared in the June 2018 issue of Credit Union Business. One of the biggest challenges for credit unions today is their ability to drive awareness and engagement, including through their digital and mobile channels.

25
Jul

Enhancing Vacation Rentals in the Sharing Economy

Vacation Rentals brief Whitepaper

There’s no doubt that the sharing economy has changed the marketplace of accommodations, including where people stay, how they find new properties, what they expect from a property owner or management group and their expectations for a vacation rental website or app. 

23
Jul

Retailer Loyalty Programs and 360-Degree Travel Experiences

Retailer Loyalty Programs and 360-Degree Travel Experiences

Brand relationships follow a simple law: the more you give, the more you get. That’s why consumers love loyalty programs – they get brand value beyond the price of the transaction, every time they spend. But many brands have been “giving” loyalty rewards and not seeing a return on investment. So what gives?

13
Jul

Travel Clubs as a Member Engagement Strategy

Travel club as a Membership engagement strategy

Engaged customers fall into four categories – the buyers, the advocates, active engagers and loyal followers. Leveraging the myriad channels of communication and contact points is essential to help your travel business stand out and bring in more revenue.

05
Jul

Can Travel Clubs Replace Online Travel Agencies?

Can Travel Clubs Replace online travel agencies?

As the online travel industry underwent major changes, most of the major online travel agencies (OTAs) focused on the business aspects of their operations rather than customer experience.

02
Jul

How a Travel and Lifestyle Club Can Drive Revenue and Loyalty

The Travel Club Concept How a Travel and Lifestyle Club Can Drive Revenue and Loyalty

Those in travel businesses do realize that travel is an expensive and exotic commodity. A regular travel marketer will sell people air tickets or vacation packages, whereas travel clubs sell them dreams, adventure, experience, and memories.