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Blog Cardholder Stickiness Through the Life Cycle: Multigenerational Travel Perks That Keep Families Loyal to One Credit-Card Brand From the first student card to retirement splurge, a household can touch four or more card products over thirty years. Yet portfolio managers often treat every applicant as an island, ignoring the obvious connector: family travel. Offer […]
Blog Subscription vs. Status: Which Loyalty Framework Fits Your Credit-Card Portfolio? Traditional status programmes—those familiar tiers built on points, miles, and elite thresholds have powered premium cards for decades. More recently, subscription-based loyalty programs have appeared, offering instant, tangible benefits in exchange for an annual or monthly fee. Both frameworks can succeed, yet they differ
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Blog Retention Gains: Why Travel Credits Keep Fitness-Club Members Active After Month Six Most fitness clubs see a predictable curve: new members arrive energised, activity peaks in months two and three, then attendance slips. By month six, as many as 40 percent have either frozen their subscription or cancelled outright. The usual fixes, free guest
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Blog Solving the Cold-Start Problem: Member Acquisition for New Communities With Zero Travel Expertise Launching a brand-new membership is exciting—until growth stalls at friend-and-family sign-ups. Early-stage creators and start-ups often face the cold-start problem: how do you attract the first 500 paying members when no one knows who you are? One high-leverage answer is to
Blog Beyond Welcome Bonuses: Using Ongoing Travel Perks to Drive Sustainable Credit-Card Sign Ups Card issuers love a splashy headline: “80,000-point welcome bonus!” It works—once. After the promo fades, acquisition costs creep back up, and churned bonus hunters leave a hole in your P&L. A new playbook is emerging: lead with a solid bonus, then
Blog The Secret to Engaging Employees Across Hybrid Teams? A Private Travel Club Remote one day, office the next, airport lounge the day after, hybrid work has scattered colleagues across time zones and tool stacks. Happy hours on Zoom no longer cut it, yet “bring everyone back” isn’t realistic. The real challenge is engaging employees
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Blog Passive Income Streams 101: Why Travel Benefits Outperform Merch, Ads, and Affiliate Links Creators, affinity brands, and membership communities all chase the same goal: earn while you sleep. Most test the usual suspects, merch drops, display ads, and affiliate links, only to find thin margins and unreliable payouts. There’s a quieter option that checks
Blog How Passion Travel Is Powering the Next Generation of Niche Travel Clubs Once, travel clubs were built around geography, “see Europe,” “tour the Caribbean.” Today they’re built around passion travel: trips designed for what people love rather than where they go. Bird-watching in Colombia, vinyl-hunting in Tokyo, silent meditation in the Himalayas, each speaks
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Blog How Brands Are Launching Single Women Travel Clubs, Without Starting a Travel Business Solo female travel is exploding. According to Condé Nast Traveler, searches for “women-only tours” rose more than 200 percent last year, and Airbnb reports a double-digit jump in single-guest bookings led by women under 40. Safety and community are top of
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Blog Loyalty Engagement Is Flatlining, Here’s How Travel Benefits Bring It Back to Life Customer relationships aren’t built on points alone. Over the last two years, program data from retail, banking, and subscription brands all point in the same direction: loyalty engagement, the share of members who actively open emails, log in, and redeem perks,
Loyalty Engagement Is Flatlining, Here’s How Travel Benefits Bring It Back to Life Read More »
Blog Looking for a High-Profit Business Idea? Turn Travel Demand Into Scalable Revenue The travel industry is experiencing a significant resurgence. Travelers are eager to explore new destinations, and brands that can meet this demand are poised for substantial growth. The Rise of Subscription-Based Travel Models Subscription models have revolutionized various industries, from streaming services
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Blog From Legacy Carriers to Low-Cost Airlines: Who’s Doing Subscriptions Right? Airline subscription programs have emerged as one of the most compelling innovations in the travel loyalty space. As traveler expectations shift toward personalized, flexible, and immediate value, both legacy and low-cost carriers are rethinking how they build loyalty and drive recurring revenue. While traditional
From Legacy Carriers to Low-Cost Airlines: Who’s Doing Subscriptions Right? Read More »
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