Solving the Cold-Start Problem: Member Acquisition for New Communities With Zero Travel Expertise
Blog Solving the Cold-Start Problem: Member Acquisition for New Communities With Zero Travel Expertise Launching a brand-new membership is exciting—until growth stalls at friend-and-family sign-ups. Early-stage creators and start-ups often face the cold-start problem: how do you attract the first 500 paying members when no one knows who you are? One high-leverage answer is to […]