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Blog Innovative Approaches to Travel Rewards: Meeting Consumer Demands in 2024 The trends and changing customer behavior has influenced the travel industry and as a result it is set to grow by 20% in 2024. One sector that is changing its face altogether is travel reward programs, which are changing in order to serve the […]
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Blog How Direct Booking Capabilities Are Revolutionizing Travel Rewards In The Hotel Industry Travel rewards refer to loyalty programs and incentives airlines, hotels, and other travel providers offer to encourage customer loyalty. These rewards can include points, miles, or status benefits travelers earn when booking flights, hotel stays, or other travel-related services. Accumulated rewards can
Blog Leveraging Relationship Marketing to Boost Travel and Subscription Program Engagement Relationship marketing is a strategic approach that emphasizes building and maintaining long-term connections with customers. Unlike traditional marketing, which often focuses on one-time sales or short-term goals, relationship marketing is about creating lasting relationships that continue to bring value to both the customer and
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Blog Custom Travel Solutions Nominated as Best White-Label Travel Club Provider 2024 by World Travel Tech Awards We are thrilled to announce that Custom Travel Solutions has been nominated as the Best White-Label Travel Club Provider by the prestigious World Travel Tech Awards. This recognition reflects our unwavering commitment to delivering top-tier travel technology solutions
Blog Integrating Everyday Services into Travel Loyalty Programs: Creating Seamless Customer Experiences Loyalty programs are essential for retaining customers and fostering long-term relationships. However, traditional loyalty programs often fall short of meeting the evolving needs of modern travelers. By integrating everyday services into travel loyalty programs, travel clubs and organizations can create seamless and engaging
Blog Mitigating Revenue Loss: Innovative Travel Rewards Strategies for Financial Institutions Revenue loss refers to the decrease in income or earnings that a business or organization experiences due to various factors. In financial institutions, revenue loss can occur from different sources such as late fees, interchange fees, market disruptions, and competition. For example, banks traditionally
Blog Exploring the Loyalty Middle Market: How Subscription Products are Filling the Gap Between Casual and Elite Travelers The concept of loyalty has evolved significantly over time. In the 18th century, merchants used copper tokens to encourage repeat engagement by offering discounts on future purchases. Fast forward to the 21st century, and we find ourselves
Blog Maximizing the Value of Financial Co-Brand Cards with Travel Benefits In today’s bustling market, co-branded credit cards have become a popular way to build customer loyalty, especially for people who travel a lot. These cards are born from smart partnerships between retailers, banks, and card networks. In this article, we’ll look into what co-branded
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Blog Telecom Loyalty Programs: Targeting the Middle Market with Subscription Models and Travel Benefits In today’s competitive market, telecom companies constantly seek innovative ways to retain customers and stand out. One effective strategy is implementing a telecommunication loyalty program that offers travel benefits, among other rewards. This approach not only helps maintain customer satisfaction but
Blog The Rise of Non-Travel Miles: How Co-Brand Cards are Changing the Loyalty Landscape Loyalty programs have undergone significant transformation in recent years, particularly by integrating non-travel miles and co-branded credit cards. These innovations have broadened the scope of loyalty programs, making them more appealing and relevant to a wider range of customers. In this
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Blog The Evolution of Loyalty Programs: From Points to Lifestyle Communities The evolution of loyalty programs has been fascinating. Historically, these programs operated on a points-based system, where customers accumulated points with each purchase, redeeming them for discounts or products. However, due to an increasingly saturated market and evolving consumer expectations, loyalty programs have transformed
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Blog Think Beyond Points – Leveling Up Your Travel Loyalty Program Game With Creative Rewards Travel loyalty programs have evolved significantly since American Airlines launched the AAdvantage program over 40 years ago. Initially a straightforward points-based system, these programs have now expanded into a diverse range of rewards designed to attract and retain travelers. However, in today’s
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